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Former Philip Morris CEO
Philip Morris CEO, Tobacco Industry Lies
Geoffrey Bible led Philip Morris (now Altria) during the peak of tobacco litigation. He defended the industry's decades of lies about addiction and cancer, even as internal documents proved the company knew cigarettes were deadly and addictive. Tobacco kills 480,000 Americans annually.
DECADES OF LIES: Denied addiction and cancer links
TARGETING CHILDREN:"Joe Camel "marketing
SUPPRESSED RESEARCH: Hid internal studies proving harm
$206 BILLION SETTLEMENT: Master Settlement Agreement
480,000 DEATHS/YEAR: Tobacco death toll continues
3 documented violations
RICOState AG SettlementRome Statute Article 7(1)(k)Fellow tobacco executive who faced litigation
Whistleblower who exposed tobacco industry practices
2 documented sources from official records, investigations, and reports
1937
Born in Australia
1994
Becomes Philip Morris CEO
1998
Master Settlement Agreement
2002
Retires